6 (or fewer) degrees of separation at Sweetwater
In addition to being one of the ace reps here at Stockland Martel, Emily Leonardo is one of the most on-the-town people we know. This is a relationship business, after all, so on many a night, Emily...
View ArticleLauren Greenfield in pre-pro for two new commercials
… Lauren Greenfield is in pre-production on two TV commercials: Nestle for JWT and Abbott Laboratory for Kirshenbaum Bond Senecal + Partners. Lauren, who is repped by Chelsea Pictures for film and TV...
View ArticleVideo: Lauren Greenfield’s Nestle commercial
.. Lauren shot a commercial for Nestle for JWT that’s now airing. With the exception of the grandmother, everyone you see here is a real family cast by Lauren and her team. .. Click on the photo to...
View ArticleNadav Kander shoots “provocative” domestic violence campaign
Nadav shot a campaign for JWT London about male victims of domestic violence that has just been released—and is already getting people talking. . Photo by Nadav Kander. . “The campaign…focuses on the...
View ArticleIndustry news: the so-called creative exodus, Twitter’s makeover, CP+B adds 3...
Monday metaphor: a creative leaping into the unknown. Photo by Kai Uwe Gundlach, courtesy of stocklandmartelarchives.com. . The so-called creative exodus: Is there a trend in top-tier creatives making...
View Article“All the Rage”: Liz Von Hoene and Craig Cutler for Lean Cuisine
JWT New York recently commissioned Liz Von Hoene and Craig Cutler to create a television commercial for Lean Cuisine. The spot is a combination of still-life sequences that Craig directed here in New...
View ArticleCanon’s new campaign, shot by Martin Sigal, pokes fun at camera phones
A new campaign for Canon, created by JWT Mexico, humorously makes the case for taking pictures with a camera instead of a cellphone. “Don’t let a call interrupt your photo,” read the ads, which show...
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